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PROPERTY DEVELOPMENT SALES LEAD GENERATION SERVICES

Slow Selling Property Development Units are your biggest pain point. No developer wants their money tied up in their assets for too long without selling them.

Leadburst Digital is a growth marketing partner that assists ambitious real estate

companies and developers products to go direct to consumer with

our world-class performance marketing solution.

WE KNOW YOUR PROBLEMS:

Marketing your development/s on the property portals can be expensive and yield little to no results. No developer wants all of their money wrapped up in a development that is slowing selling.

Not knowing who to deal with and how to speed up sales.

Not seeing the results that you expect from the property portals.

Slow selling development units are a huge pain point.

SOME OF OUR PAST RESULTS

Client Name: Pam Golding Properties


Development Name: Menlyn Maine Residences
Result: 113 Leads - R6380 Spent
Product Selling Price - From R9000 per month - Rental Campaign

Client Name: Pam Golding Properties


Development Name:  IQ Brooklyn
Result: 126 Leads - R6380 Spent
Product Selling Price - From R1.05M

Client Name: Blok


Development Name: FOUR ON O
Result: 194 Leads - R6380 Spent
Product Selling Price - From R1.9M

Client Name: The Green Housing Company


Development Name: Greenhill Estate
Result: 126 Leads - R6380 Spent
Product Selling Price - From R5.5M

Client Name: Exclusive Developments


Development Name: FIVE ON RUTH
Result: 78 Leads - R6380 Spent
Product Selling Price - From R25 000 per month Rental | R4M For Sale

LANDING PAGE STRATEGY


We will set up a single landing page (with absolutely no friction) which we will use to educate people and answer their questions. We will then add a clear call to action on the landing page to try to get the people to convert on the page.


We make the page highly optimised to ensure that the user experience cannot be beaten and adheres to the advertising platforms requirements. We implement live chat systems on the landing pages where one of our chat agents are always on call to answer questions and capture leads (during business hours).   

FACEBOOK STRATEGY


We use Facebook as the source for the traffic because we have found the CPA (Cost Per Acquisition) to be better and lower through Facebook. We will then create ads and run them to a specific audience in a certain geographic location.

We will create a retargeting campaign that captures all of the people that did not submit an inquiry on the landing page. They will receive ads on Facebook which will prompt them to take action. The way this works is, Facebook’s Pixel is working on the landing page. When someone lands on the page, the Pixel then drops a cookie on their web browser which means, if that specific person does not take action (fill out a form) on that specific landing page, we will begin pushing out retargeting ads to that person.


Split Tests

We run split tests on the ads to try to bring down the costs so that over time, the cost to bring someone onto your landing page decreases and the results increase. We optimise the ads so that we see better results over time when we learn what works and what doesn’t work.

LOOKING FOR A PARTNER IN DEVELOPMENT PERFORMANCE MARKETING GROWTH?

Email us: garry@leadburstdigital.co.za or complete the form below: 

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